About
Led by Murielle Paviet-Fanolliet (fondly known as M), On Message creates compelling brand narratives to propel organisations to the next level.
We work as an extension of your team, providing a broad range of marketing and communication services to connect your brand with people. Why? Because people buy from people, not faceless firms. More importantly, they buy from people they like and trust.
We have a track record in helping engineering consultancies, professional services firms, Government agencies and IT companies to develop authentic brand stories that resonate with their audiences – clients, employees and stakeholders – and deliver results. Our superpower is translating highly complex information into simple content and infusing it with humanity.
Whether it be brand positioning, integrated marketing campaigns, thought-leadership articles, case studies, EDMs, blogs, social media content, media releases, newsletters, whitepapers or Annual and ESG reports – we deliver your communications on brand, on voice and on message across all channels.
Meet our Director
Murielle is an experienced marketing communication leader with a successful track record (25+ years) in consulting positions and in-house roles including as Head of Corporate Communications (national) for WSP in Australia and as Regional Director for the company’s 1,000-strong Queensland operations – the first non-engineer to be appointed to the role.
In July 2023, Murielle made a return to running her own agency – On Message Communications – which she operated for 21 years prior to going in-house with WSP for six years. Recent clients include GigaComm, NT Government Department of Industry Tourism and Trade, Ostojic Group, Hexagon and BG&E Resources to name a few.
A results-driven and highly respected professional, Murielle has a passion for people, process and technology to drive revenue growth and client service excellence underpinned by storytelling. She has expertise in helping some of the world’s leading engineering consulting, IT and professional services firms and Government agencies to achieve one brand voice across multiple audiences and communication channels including social media.
A trusted C-Suite Advisor, Murielle is relationship-driven and focused on building lasting partnerships with executives. She has managed multi-million budgets and undertaken several change management communication programs for M&A integrations. Highly skilled at driving technology and innovation programs, Murielle has also completed extensive crisis communications (Opal Tower), established social value initiatives and engaged with key stakeholders across industry and Government.
Murielle has demonstrated success in producing content for investor and employee relations, including Annual and ESG reports, Reconciliation Action Plans (WSP) as well as thought leadership articles and case studies to pre-position firms to win multi-dollar projects (Olympics 2032, QLD Energy & Jobs Plan).